What's the story?
This year marks 65 glorious years since we started making proper kit for the Great British outdoors. So, what better way to celebrate than by sponsoring The King Charles III England Coast Path? When complete, the path will be the longest managed coastal path in the UK at 2,700 miles and will go all the way around the entire coast of England. You can’t get more outdoors than that!
Not that you have to do it all in one go, of course. You can do as much, or as little, as you like. That’s the beauty of the England Coast Path, it’s free, accessible to all, and easy to do. Just turn up and crack on.
Great news, we've partnered with Go Jauntly, the walking and wellness app which acts as your own personal pocket walking guide. Stay tuned for brand new specially curated walking tours made just for you, along the King Charles III England Coast Path. All to help you enjoy more happiness outdoors today and everyday.
Let's cross paths!
We’ll be attending a series of celebratory launch events around the English coastline this summer which are sure to be a great day out for all the family. And if the British weather does its thing, we’ll be on hand with waterproofs, hoodies and various extra layers, should you need them!
With our new Pop up shop, we'll be attending the following events: Weymouth, Allonby, etc.
We'll be giving away prizes for Flippit on the Whippet (You have to see it to believe it). At every event there will be plenty of activities for kids and adults of all ages and bring the dogs too!
You can collect our limited edition stickers and beer coasters (perhaps one day these will be the new Babe Ruth baseball card collector's fortune maker?) and, of course, have a natter, try on some kit, and possibly buy some at show special prices.
The Countryside Code with
Shaun the Sheep
Shaun the Sheep and the Countryside Code are joining forces in an exciting partnership, to raise awareness of the Countryside Code particularly amongst children, young people and families.